Personas documents are wonderful tools that your library can use to make user-centered decisions.

We'll conduct user research to create these personas together.

What

Models that describe current and/or potential users.

Why

To increase your library’s relevance by better understanding users’ motivations.

When

Any time you need to know more about your users. Especially in the early planning stages of web and other design projects.

For

Physical and digital services.

After

Descriptions of your most important users that you can keep in mind while designing and planning.